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Creativity, confidence, and children’s eyewear
OT rounds up launches in eyewear, equipment, and accessibility tools
22 May 2024
1
Celebrating Kahlo
Sunglasses
Yalea has launched a capsule collection paying tribute to the artist, Frida Kahlo.
The collection includes four new models, two sunglasses and two prescription styles, named after traits of Kahlo: ‘Beautiful,’ ‘Rebel,’ ‘Unique,’ and ‘Strong.’
The names of the frames are written inside the transparent sides of the frames, with an end tip shaped like a paintbrush.
Two of the styles, ‘SYA174/V/W’ and ‘SYA175/V/W’ pay homage to Kahlo’s iconic features.
2
Mapping myopia management
Myopia management
Myopia Focus has launched a ‘Find a specialist’ map search function to connect parents with specialist myopia management practitioners.
The map can be searched based on location and also the types of myopia management treatments offered.
Myopia management practitioners can list their business for free, including details such as location, descriptions of treatments provided, and an image, and can also share details about their approach to delivering myopia management.
The listing is UK-focused, but Myopia Focus has also included specialists in Europe, America, and Australia.
Richard Kadri-Langford, campaign co-founder, said: “It’s always been our ambition to create a virtuous circle of awareness, understanding and treatment.”
3
The perfect fit
Children
Continental Eyewear, part of Millmead Optical Group, has launched its new Star Fit range for children.
The launch of the collection follows a collaboration with paediatric dispensing specialist, Dr Alicia Thompson, to design frames made to suit the specific facial parameters of children.
The frames have been designed to accommodate the wider, flatter, and lower features of developing noses, while the lens shape and pantoscopic angle have been formed with consideration for how regularly children are required to look up, in a world designed for adults.
Materials chosen for the frames include biodegradable acetates and recycled metals.
The collection includes frames with lions, dinosaurs, monsters, and safari animals. The frames are also available with a strap.
4
Desktop imaging
Equipment
Grafton Optical launched the RetiVue Entire Eye Desktop Retinal Camera at 100% Optical and 100% Ophthalmology.
The widefield imaging device features a modular lens design, Small Pupil Mode, automatic focus, infrared alignment LEDs for non-mydriatic imaging, and true colour.
The modular design supports 160° and 145° field of view, while the instrument also features an onscreen alignment guide.
The device supports 12 MP high-definition images.
5
Family feeling
Children
Kaleos has launched its third kids collection in time for Spring/Summer 2024.
The collection pays homage to the relationships between grandchildren and their grandparents, with a campaign designed to evoke the feelings of “carefree adventures and laughter echoing through sunny afternoons while spending the best time with the grandparents.”
The collection includes 10 styles: four sunglasses and six optical frames for children between nine and 14 years old.
Frames in the collection are inspired by the designs in Kaleos’ adult line and invite children to embrace individuality, the brand shared.
And don’t miss this...
Jacquemus in the frame
Linda Farrow has partnered with Jacquemus to produce the French fashion label’s sunglasses collection starting with Spring/Summer 2024.
The label is known for playing with proportions, silhouettes, and for eye-catching accessories.
The new sunglasses collection features three designs: ‘Pilota,’ a D-frame style, the oval ‘Ovalo’ (pictured), and the cat’s eye ‘Gala.’
The frames come in a range of colour combinations, with signature gold end tips, and the Jacquemus logo.
Simon Jablon, Linda Farrow’s creative director, commented: “We are delighted to announce working with Jacquemus to produce their eyewear collection. We expect this to be a long-term partnership that continues to grow and evolve each season.”
Confidence for all terrains
The Royal National Institute of Blind People (RNIB) has launched the All-TerrainCane from AwareWolf Gear.
The cane is lightweight and made from a titanium alloy, designed to help blind and partially sighted people feel confident when hiking or navigating unfamiliar terrain.
The ATC was designed by retired firefighter, and keen hiker, Dave Epstein, from Sedona, Arizona, who was diagnosed with retinitis pigmentosa in 1982.
The cane is exclusive to RNIB.
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